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I have a proven track record for developing and delivering integrated marketing campaigns, projects and events to a variety of audiences. My passion and strengths are in designing communication campaigns and events to support client acquisition and retention, whilst delivering business growth, increased revenue and brand loyalty.
My experience includes working with large national Charities, where well-crafted engagement journeys and live events were developed to secure the support of high-net-worth donors, influencers and decision makers to either raise funds or secure change-making support, to producing mass participation events driven by DM campaigns.
More recently I’ve worked with SMEs on the development of their CRM tools, digital marketing strategy, content marketing creation and client acquisition, engagement and retention strategies.
Working across both events and marketing I focus on the customer journey for all stages of the relationship and develop strategies to ensure potential is reached, growth is achieved
